I'm going to try to explain something about some Caminos in Spain.
There's two different classes of Caminos looking at their beginning:
1) Historical Caminos (french, north, portuguese, VDLP, etc)
2) Political Caminos. For example, the path between Girona and the Camino catalan. Or the new Camino Portuguese by the coast (Bayona, etc). Well, one of them is the Camino de Levante from Valencia. Why? Just to justify some budget from the mayor in Valencia, some investments in some populations, and so.
The historic Camino from there is the one from Alicante. It takes by Albacete, Toledo, Avila, etcetera. It's been a hard fight between the Alicante and the Valencia arrow-painters, and in some places there's two different caminos one beside the other.
If I want to paint yellow arrows from my house to the Camino de Madrid (just 20 km. away) I can do it but, even repainting it every year, and walking this 20 km. every weekend, with some friends, and asking people to do the same in Twitter and Facebook, and ... it will never be a
Camino de Santiago, because there were no pilgrims walking it some centuries ago. And no Santiago churches, cruceiros, pilgrimage evidences. This is the situation in that "Political" Caminos. Sometimes exist some evidences but they "change" the path just to let the pilgrims to stop in a "new" town, where tourism is apreciated.
The Association in Valencia belongs to the Spanish Federation of Camino Associations. In my particular opinion, the federation is not just working to improve the Caminos, but to maintain themselves in the head of the federation. That's also politics, of course. But, the second head (I don't know how to say it in english) in the Federation is the head of the Valencia Association, so from the federation is very published the political Camino from Valencia. And they don't talk about the historic Camino from Alicante.
Something similar happens in the Coastal Camino Portuguese by Bayona. The association who is improving this Camino is in touch with the mayors of the populations where this new Camino would be painted. So, they "move" everything in the galician press to obtain lots of pilgrims by this route.
I have to say, this is just my opinion, after reading lots of news in spanish papers, and hearing lots of people everywhere. I can be wrong, but it's just an opinion.
Something else, each of us have to walk our Camino, where we want to walk, not depending on what others want us to walk. Natalia wants to change from the Camino de Madrid to the Camino del Sureste? Perfect!! This is just her Camino!!
Buen Camino, historical in my opinion if possible,
Javier Martin
Nadrid, Spain.