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That is hilarious!a bed bug makes its appearance at 1 minute 3 seconds.
I'd take my daughter Katherine along as co-pilot/navigator: one drives and the other dashes into bars for the sellosA bit of a overview of Camino Frances. And the message is obvious. If you are a car, you MUST drive the last 799 km, in a continuous progress, to Santiago de Compostela, without carrying a Pilgrim, in order to qualify for a Compostela.
I have no idea how it will manage to obtain the required Sellos.
I'd take my daughter Katherine along as co-pilot/navigator: one drives and the other dashes into bars for the sellos
Plus RFID tags on all the majones - we can't keep on living in the Medieval past!Oh, HECK no...... we need to demand that all bars, churches, restaurants, police stations, etc provide a drive up window to make it easier for cars-that-are-pilgrims to collect stamps.
Two versions of the ad - one buggy one bug freeNo bed bug in the ad, Laurie
But even as a professional I can't grasp the message of the ad. Kia Mohave and Camino de Santiago??? Duh?
Does a California dessert come a la mode ?I may be missing something, but Kia just announced a new SUV named Mojave (named after a California dessert?) and its roll-out ad features the Camino. I think that a bed bug makes its appearance at 1 minute 3 seconds,but I could be wrong about that.
The ad is embedded in the Voz de Galicia article.
Kia publicita su nuevo modelo con imágenes del Camino de Santiago
La firma surcoreana promociona su nuevo SUV en Corea y Estados Unidos en un spot en el que se puede ver la Catedral de Santiagowww.lavozdegalicia.es
Does a California dessert come a la mode ?I may be missing something, but Kia just announced a new SUV named Mojave (named after a California dessert?) and its roll-out ad features the Camino. I think that a bed bug makes its appearance at 1 minute 3 seconds,but I could be wrong about that.
The ad is embedded in the Voz de Galicia article.
Kia publicita su nuevo modelo con imágenes del Camino de Santiago
La firma surcoreana promociona su nuevo SUV en Corea y Estados Unidos en un spot en el que se puede ver la Catedral de Santiagowww.lavozdegalicia.es
So what is that picture that Alexander posted in #5 above?No bed bug in the ad, Laurie
But even as a professional I can't grasp the message of the ad. Kia Mohave and Camino de Santiago??? Duh?
I'm no bug expert (might be bedbug expert thoughSo what is that picture that Alexander posted in #5 above?
Jeff, I think people have already started doing the Camino like that...nothing new!I'd take my daughter Katherine along as co-pilot/navigator: one drives and the other dashes into bars for the sellos
So what is that picture that Alexander posted in #5 above?
Simple. Buy our car and you'll feel like this.But even as a professional I can't grasp the message of the ad.
Thanks Kia, I'll stick to my MazdaSimple. Buy our car and you'll feel like this.
And you'll never need to walk another camino again.
So will we now have a whole new wave of pilgrims over the next year inspired by and searching for the beautiful locations they saw in this commercial?
Nope but a new wave of KiasSo will we now have a whole new wave of pilgrims over the next year inspired by and searching for the beautiful locations they saw in this commercial?
OMG, that thought never occurred to me but I wouldn't put it past us humans.So will we now have a whole new wave of pilgrims over the next year inspired by and searching for the beautiful locations they saw in this commercial
So this Kia ad does not count as a cynic commercial exploitation of the Camino by greedy business people? Or as cultural appropriation, see the recent uproar about a Dior ad with Johnny Depp for their perfume called Sauvage that led to the withdrawal of the ad (I thought that ad was pretty cool, btw), plus this KIA model is an SUVThis is a pretty cool commercial by Kia.
The initial remark about the bed bug was meant as a joke. Even the well nourished bed bugs of the Camino who dine on pilgrims every night don’t reach that size.Is there a bed bug or not? I'd say yes.
Great for backpack transfer though!I saw a bug, but it looked quite big for a bed bug, the blister was explicit, indeed!
View attachment 64938
All in all, a bit sad such a big car with so many seats for one person only, that is one thing I found sad.
There's a story that, back in the 1970s, British Leyland sent a Jaguar F-Type (the only ugly car Jaguar ever produced) off to the Tokyo motor show. They were surprised at the lack of interest until a Japanese journalist told them a left hand drive car would never catch on in Japan where they drive right hand drive cars . . . just like we do in the UK.They won't sell any...steering wheel''s on the passenger side!
Never knew you could do that . . . another day, another thing learned!Is there a bed bug or not? I'd say yes.
To make you mind up, pause at 1:44 then you can go frame by frame using . (dot) to go forward and , (comma) to go back. I counted 11 frames showing the bug.
Not the prettiest of God's creaturesThe beetle looks like a May bug to me (Melolontha). There must be companies who provide bugs to the makers of commercial videos I guess. It has a nice name in Spanish: escarabajo Sanjuanero. I wonder whether there are any cultural elements connected to it, like songs or stories or sayings, like in some other countries. And I wonder even more what that scene tries to convey to a Korean audience ...
If you read German have a look at the Wikipedia entry. Several popular songs and kids stories, a well loved creature. The English Wikipedia entry is poor. People in France and Germany even used to eat May bug soup in earlier times. Yikes. I didn't know that. Apparently in Spain the bug's appearance announces that summer has come, according to a saying. The female of the species doesn't have such large feelers as shown in the photo above, btw.Not the prettiest of God's creatures
So often the case that something sounds more interesting in translation. As someone fascinated by reptiles I love the Spanish name for the Montpellier snake (Malpolon monspessulanus) - the much more direct and expressive culebra bastardaIt has a nice name in Spanish: escarabajo Sanjuanero.
Oh, I would say it definitely does. All of us just got warm and fuzzy feelings seeing the camino in the ad, and that's exactly what they want us to feel.So this Kia ad does not count as a cynic commercial exploitation of the Camino by greedy business people?
I don't know who invented these kinds of advertisements. They are ancient. I think it was Marlboro (cigarettes) who "changed advertising forever" when they switched their advertising tactics and became "the first ever lifestyle advertiser". The Kia ad's main target group are not those who have walked, want to walk or are just curious about why people walk the Camino. It conveys how cool it is to both having a cool car and doing cool things.Oh, I would say it definitely does. All of us just got warm and fuzzy feelings seeing the camino in the ad, and that's exactly what they want us to feel.
Is there a bed bug or not? I'd say yes.
To make you mind up, pause at 1:44 then you can go frame by frame using . (dot) to go forward and , (comma) to go back. I counted 11 frames showing the bug.
What is the quite large bug on his thumb do you think?No bed bug in the ad, Laurie
But even as a professional I can't grasp the message of the ad. Kia Mohave and Camino de Santiago??? Duh?
It is a bug but it isn't bed bug, this is what I wrote and that is all I know.What is the quite large bug on his thumb do you think?
So that then leaves the question — why would any advertising company think that showing a small bug crawling on someone would be an inducement to buy the car that that person is driving? Especially if that advertiser knew anything about the Camino and the fact that bed bugs are a real problem.It is a bug but it isn't bed bug, this is what I wrote and that is all I know.
Absolutely, without a doubt, it is commercialization and cultural exploitation ... but oh the warm fuzzies it invokes with the ever so brief glimpses and the music and the 'if I had that SUV, I'd be fit and adventurous and fearless and ever so cool' factor.So this Kia ad does not count as a cynic commercial exploitation of the Camino by greedy business people? Or as cultural appropriation, see the recent uproar about a Dior ad with Johnny Depp for their perfume called Sauvage that led to the withdrawal of the ad (I thought that ad was pretty cool, btw), plus this KIA model is an SUV... this thread surprised me, and there aren’t many threads that can surprise me anymore these days .
it's an ad campaign aimed at Korean and U.S. market as he reflects back on memories of his Camino. I'll never take a KIA over the Pyrenees ( I hopeI may be missing something, but Kia just announced a new SUV named Mojave (named after a California dessert?) and its roll-out ad features the Camino. I think that a bed bug makes its appearance at 1 minute 3 seconds,but I could be wrong about that.
The ad is embedded in the Voz de Galicia article.
Kia publicita su nuevo modelo con imágenes del Camino de Santiago
La firma surcoreana promociona su nuevo SUV en Corea y Estados Unidos en un spot en el que se puede ver la Catedral de Santiagowww.lavozdegalicia.es
The text in Korean must say "See, we got the last bug out."So that then leaves the question — why would any advertising company think that showing a small bug crawling on someone would be an inducement to buy the car that that person is driving?
Can't really answer your question but I wouldn't put too much attention to this bug. Maybe it has some evocative message for the Koreans, who knows. For us Caminoists a blister is a blister and bug is a bedbug. Every blister is indeed a blister but not every bug is a bedbugSo that then leaves the question — why would any advertising company think that showing a small bug crawling on someone would be an inducement to buy the car that that person is driving? Especially if that advertiser knew anything about the Camino and the fact that bed bugs are a real problem.
I see it the same way. I'm neither Korean nor American so I may see something else than what the producer and the ad agency intended to project but lying in the grass, relaxing, taking the time to idly watch a friendly bug on my hand, doesn't that convey the same as getting out of my car and walking into the endless sunflower field - another short scene in the ad? Being at one with beautiful nature and myself, relaxing and then I vroom off again in my cool car ...I see this bug on a finger just as part of the nature the Camino goes through
That would be your new Kia Kakadu then?
Ooo! Ugly! This one is for the Himalayas.
View attachment 64961
Exactly! I agree that the bug was not a bedbug and that the intent was to show appreciation for small things and nature. However, it is very funny that the immediate reaction from experienced pilgrims was that it was a bedbug - not exactly what the advertisers intended! However, I doubt that we are the intended market.So that then leaves the question — why would any advertising company think that showing a small bug crawling on someone would be an inducement to buy the car that that person is driving? Especially if that advertiser knew anything about the Camino and the fact that bed bugs are a real problem.
If you didn't slow the video down to look at the frame, all you saw was a bug and my reaction definitely was that it was possibly a bed bug. Once I saw the still frame, it was clear that it was not. Most of the comments are about our emotional reactions. If you've experienced bedbugs, you react one way. If you haven't, you don't.Please tell me that all the bedbug comments are facetious and nobody reading this thread who watched the video truly believed that was a bedbug or was supposed to represent one.
Emotional reactions about bedbugs? You are kidding, right? Jesus, Mary and Joseph.If you didn't slow the video down to look at the frame, all you saw was a bug and my reaction definitely was that it was possibly a bed bug. Once I saw the still frame, it was clear that it was not. Most of the comments are about our emotional reactions. If you've experienced bedbugs, you react one way. If you haven't, you don't.
Not really. We need to get acclimatized and familiar with the local wildlife!Emotional reactions about bedbugs? You are kidding, right?
I celebrate the world's insects. Except for bedbugs in my bed! I take measures to avoid that situation.They'e just insects.
This is interesting. The scenes that are not directly related to the wonderful car are so short that one can barely see what’s going on, it’s more getting impressions than seeing much. After the first view when I didn’t even know yet what to look for I recalled that I had seen a largish beetle similar to the ones we had handled and loved as kids.If you didn't slow the video down to look at the frame, all you saw was a bug and my reaction definitely was that it was possibly a bed bug. Once I saw the still frame, it was clear that it was not. Most of the comments are about our emotional reactions. If you've experienced bedbugs, you react one way. If you haven't, you don't.
I can tell you from experience that our brain can handle even shorter shots than those in the ad. I'm trained though and I can spot a black (empty) frame which is usually 1/24 (film stock) or 1/25 (video) of a second for exampleThis is quite interesting. The scenes that are not directly related to the wonderful car are so short that one can barely see what’s going on, it’s more getting impressions than seeing much. After the first view when I didn’t even know yet what to look for I „knew“ that I had seen a largish beetle similar to the ones we had handled and loved as kids. I thought @peregrina2000 was joking about a bedbug being in the clip and I could not understand for the life of me why several people thought that the beetle was a ladybug. I understand now.
BTW, I didn’t notice the blister scene at all.
Because bedbugs aren't really that much of a problem on the Camino and really the only time I see them mentioned is on this forum and not in conversations with fellow pilgrims when I am actually walking the Camino.So that then leaves the question — why would any advertising company think that showing a small bug crawling on someone would be an inducement to buy the car that that person is driving? Especially if that advertiser knew anything about the Camino and the fact that bed bugs are a real problem.
That’s how I confused the bug and the blister scenes. When I watched it again to find the bedbug I remembered his face grimacing at one point. I didn’t know how to stop the video at the point where he was looking at his (tiny) blister, and thought that must be the bedbug.BTW, I didn’t notice the blister scene at all.
Do gummy worms count?Any popular bugs anywhere else?
Do gummy worms count?
Quit being "Not Serious", Rick!Do gummy worms count?
My boyfriend had an old 1967 VW Bug! In the winter we both had to hand scrape the flat windshield continously while driving to keep it from icing up. The back seat was kinda nice as I recall...small as it was.Well, if gummy worms aren't to be counted how about these? Not as popular as they once were but a beatle made for the people. More popular than the Mojave I bet.
View attachment 65015
Well, if gummy worms aren't to be counted how about these? Not as popular as they once were but a beatle made for the people. More popular than the Mojave I bet.
View attachment 65015
Well, if you lived in NYC back then, did you have to scrape the windshield in winter from the inside by hand...or had they improved the dashboard heating elements by the time you owned one?I had a red one and a yellow in the eighties.
I want another one.
Well, if you lived in NYC back then, did you have to scrape the windshield in winter from the inside by hand...or had they improved the dashboard heating elements by the time you owned one?
Gotta say, they were so much fun to drive and I can actually hear the distinctive sound of the engine running right now in my mind!
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